Converting off-line assets to digital files for a broad range of online applications, while maintaining quality, is an everyday occurence.

There are guidelines to observe when converting print-formatted digital files to online environments, from Microsoft Office documents to an entire desktop publishing environment. To add to the complexity, online media displays significant variances when it comes to general appearance, file format, color mode and rendering speed & quality.

While print media has remained fairly consistent in that aspect, digital media has evolved to include websites, online web banners, email campaigns, video feeds, social media and content management. Furthermore, hand-held devices have extended these challenges even further by often being the platform of choice.